This website is operated by Colour Contrast Painting & Decorating Pty Ltd (ABN 78 126 720 107) trading as Red Unicorn Marketing. This policy explains what personal information I collect through the website, how I use it, and your rights under Australian privacy law.
What information I collect
When you fill out the contact form on this site, you provide:
- Your name
- Your email address
- Your company (optional)
- The contents of your message
Beyond the contact form, I use Google Analytics 4 to understand how visitors find and use the site. GA4 collects anonymised usage data and does not identify you personally. Full detail is in the ‘Cookies and analytics’ section below, including how to opt out.
How I use your information
I use the information you submit to respond to your enquiry and continue a conversation about working together, if that’s the next step. I may send follow-up information by email if I think it’s relevant to your situation.
I don’t use your information for marketing emails, newsletters, or any other communication unless you specifically opt in. I don’t sell your information. I don’t share it with anyone beyond the services listed below.
Who handles your information
Three third-party services touch your information as part of using this website:
- Netlify hosts this website. When you submit the contact form, Netlify receives the data, sends an email notification to my inbox, and stores a copy of the submission in their dashboard. Netlify is a US-based company and is GDPR/CCPA compliant. See their privacy notice.
- Microsoft hosts my business email (Outlook 365). Once the notification reaches my inbox, it sits within Microsoft’s email infrastructure. See their privacy statement.
- Google provides Google Analytics 4, which I use to understand how visitors find and use the site. GA4 collects anonymised data about your visit but does not identify you individually. See their privacy policy. Detail on what GA4 collects and how to opt out is in the ‘Cookies and analytics’ section below.
That’s the full list. There is no CRM, no marketing automation, no scheduling tool, and no other third-party platform handling your information.
How long I keep your information
I keep your information for as long as needed to respond to your enquiry and continue a working conversation. If we don’t engage in further communication for 12 months, I’ll delete it. You can request deletion at any time by emailing me.
Your rights under Australian privacy law
Under the Australian Privacy Principles, you have the right to:
- Ask what personal information I hold about you
- Ask me to correct or update it
- Ask me to delete it
- Make a complaint if you believe I’ve handled your information improperly
To exercise any of these rights, email me at emma@redunicorn.com.au.
If you’re not satisfied with my response, you can make a complaint to the Office of the Australian Information Commissioner at oaic.gov.au.
Cookies and analytics
This website uses Google Analytics 4 (GA4) to understand how visitors find and use the site. GA4 sets cookies in your browser and collects anonymised data including:
- Pages viewed and time spent on each page
- How you arrived at the site (search engine, direct visit, referral link, social media)
- Approximate geographic location (country and region, not your specific address)
- Device type and browser
- General interaction patterns including scroll depth and outbound link clicks
GA4 does not collect personally identifiable information. I cannot see who you are individually from this data. I use it in aggregate to understand which content is useful, where visitors come from, and how to improve the site.
If you don’t want GA4 to collect data about your visit, you can:
- Install the Google Analytics Opt-Out Browser Add-on
- Use private or incognito browsing mode
- Use browser settings or extensions that block analytics scripts
Beyond GA4, this website does not use any advertising, retargeting, or fingerprinting services.
Changes to this policy
If I make material changes to this policy, I’ll update the “Last updated” date at the top of the page. For minor changes (clarifications, formatting, typo fixes), the date won’t change.
Contact
For any questions about this policy, or to exercise any of your rights under it, email emma@redunicorn.com.au.